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Adam Gray-Sims

Communications Specialist

As Communication Specialist within the Marketing team, I am involved in all aspects of external and internal communications at ISC Research. This includes copywriting white papers, editing the International School Leader Magazine and producing content for the many conferences the team attend throughout the year.

Starting as a teacher back in 2012, I have over 10 years of experience within International Education and have worked around the world in a variety of educational settings.

Outside of work, I play hockey and enjoy getting out and about in the local countryside with my wife, son and our dog Luna, who came back with us from our time in China.

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Winners of the 2025 International School Awards
Winners of the 2025 International School Awards

After receiving nearly 200 applications, this year's International School Awards have recognised 14 winning schools. Discover their outstanding projects and initiatives tackling some of the world's most pressing challenges. Read more

How to Best Market to International Schools
How to Best Market to International Schools

In the highly competitive and fast-moving landscape of international education, reaching and engaging a target audience requires a sustained multi-channel approach. The final session of ISC Research’s three-part Masterclass Series offered a variety of perspectives on how to best market to international schools, focusing on the specific approaches and qualities that resonate most with school decision-makers. Read more

Igniting Potential: Redefining education through experiential learning
Igniting Potential: Redefining education through experiential learning

Schools and school leaders have a duty to encourage students to think for themselves and empower them to challenge the limits of individual and collective action. By discussing 'Ignite', an outdoor education programme run by Hochalpines Institut Ftan AG (HIF), Jared Nolan discusses how schools can support the transformation of learners into global citizens through experiential learning. Read more

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We are dedicated and committed to supporting the broader international schools community by providing data, trends and intelligence. Since 1994, we have guided schools with their growth plans, informed investors on new school development, helped universities to engage with international schools, and advised education suppliers that are supporting the market.