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Phoebe Shaw

Content Marketing Executive

As a new member of the marketing team since July 2021, my role involves running all social media channels, writing email copy, supporting marketing campaigns and all things content marketing.

I have recently graduated from De Montfort University with a bachelors degree in Marketing. Whilst at University I undertook a placement year at Worcester Bosch as a Consumer Brand Intern. Throughout these 4 years of education and industry experience my love for marketing has continued to grow.

I live in Oxfordshire, love going for walks in the countryside and playing tennis in my spare time.

NEWS

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Leading leaders to leave
Leading leaders to leave

Much has been written about how a Head of School must fight to retain their most talented leaders who are eager to move on to headships themselves. Let me offer a contrarian view: let them go. In fact, wish them bon voyage with fanfare and your sincere blessing, knowing that the departure of these gifted individuals is good news to be celebrated. This has become a cornerstone of leadership development at Frankfurt International School (FIS).  Read more

Student Pathways to Higher Education Webinar Insights
Student Pathways to Higher Education Webinar Insights

Do college counsellors from schools, and international representatives from universities, agree when it comes to supporting high school students with their future pathways? This question was addressed in a recent panel discussion we hosted. The discussion focused on some of the outcomes from our recent report on international school student pathways to higher education. Read more

The state of wellbeing in international schools – insights from outsiders
The state of wellbeing in international schools – insights from outsiders

Wellbeing has become a key talking point worldwide. This has resulted in new initiatives and breakthroughs within the education sector. The recent ISC Research Edruptors conference delved into this subject in a discussion led by Nalini Cook, Head of EMEA Research at ISC Research, alongside a panel of four popular education podcasters. Read more

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We are dedicated and committed to supporting the broader international schools community by providing data, trends and intelligence. Since 1994, we have guided schools with their growth plans, informed investors on new school development, helped universities to engage with international schools, and advised education suppliers that are supporting the market.